“due diligence”

Today, in the last part on carrying out due diligence using Domain Tools we will have a look at the information contained in the Server Data, Domain Tools Exclusive and WhoIs Record sections.

Server and Who Is Data

The Server Type information simply tells you what server type the domain is being hosted on, in this case Apache 2.2.3. The next line is more interesting as it tells you the IP address, a link to the WhoIS data, the Reverse IP (Reverse IP is easiest way to find all the .com, .net, .org, .biz, .us, and .info websites hosted on a given IP address). With carboncopyPRO there are 3,041 other domains hosted on the IP. This is red hot information.

In this instance the 3,041 other domains are those of the members or associates of CarbonCopyPRo, so if you can get this list you are in a position to contact every one of these people to try and solicit their opinions on the business, irrespective of where they are in the organisation. Domain Tools will give this information for a mere $20 but you can get it for FREE by going to ip-address.com, see below.

Reverse IP Domain Information

The Ping information is, essentially, information to determine whether a specific IP address is accessible. It works by sending a packet to the specified address and waiting for a reply. A ping is normally used to troubleshoot Internet connections.

The DNS Lookup provides information on where the domain name is hosted.

The Traceroute is a service that records the route through the Internet between your computer and the specified destination computer, in this case between your internet connection and the server for the CarbonCopyDomain.

The remaining information in this section is technical in nature and of little assistance with our due diligence exercise with the exception of the WhoIs History. If you want to get the details of the record you will have to take up a membership of Domain Tools, I don’t think there is any way around this.